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October 24, 2023
SEO
LinkedIn

Keywords are King: Optimizing Your LinkedIn Job Search for Better Results

Just like Google, LinkedIn's job search is powered by a sophisticated algorithm. To master it, you need to think like an SEO professional. It's not just about searching for a job title; it's about using the right combination of keywords to surface the most relevant roles.

Start by brainstorming primary and secondary keywords. If you're a "Software Engineer," your secondary keywords might be "React," "Node.js," "API," or "cloud." Use Boolean operators to refine your search. For example: `"Software Engineer" AND (React OR Vue) NOT "Senior"`. This will give you more targeted results.

Don't forget to use LinkedIn's filters for location, industry, and company size. But the real secret weapon is combining these optimized searches with time-based filtering. Once you have a powerful search query, use Vopko to create a URL that only shows results from the last few hours. This two-pronged approach—precision keywords and perfect timing—is the ultimate strategy for uncovering hidden gems before anyone else.